TRAFFICAST: FORWARD LOOKING CONSUMER SURVEY

Jul 29, 2021 | TraffiCast

Forward Looking Consumer Survey

Sharp in 2Q Disposable Personal Income = in RR’s Intent to Eat Out Index

Forecast for August 2021 (Y/Y Change)

  • RR’s Intent to Eat Out Index (our survey of consumers’ plans to eat-out over the next month) continues its downward trend, consistent with today’s 2Q21 GDP release which reported a -26% decline in disposable personal income (after increasing +58% during 1Q21), primarily reflecting a decrease in government stimulus.
  • We expect an eventual pivot towards value (July’s value mix for the $1B+ chains will be reported in our next Dashboard issue) after trending down for the entire 1H21 period (reflecting less price sensitivity from consumers flush with stimulus).

 

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